Magic Leap One AR Headset Is Out Now For $2,295

Magic Leap One AR Headset is Out Now For $2,295

Magic Leap One AR headset is out now for $2,295, but only in six specific cities

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Floating holograms. Space-age goggles. The Magic Leap One, the mysterious augmented reality headset, has been promised for so many years, it started to seem as unreal as the worlds it supposedly creates. We’re here to tell you: Magic Leap is a real thing. Its debut headset is now available to buy, but at $2,295 with availability in only a few cities in the US, it’s hardly a mass market product.

But we’ve finally tried it for the first time. And while it’s a big step forward for augmented reality, it’s not a leap.

CNET visited Magic Leap’s headquarters in Plantation, Florida, near Fort Lauderdale. We met CEO Rony Abovitz and a dozen other executives, toured the facility, and saw the factory where it’s manufacturing its unique light field-based lens-displays. And we wore the Magic Leap One, the first product made by a company that’s had over $2 billion in funding.

In “Magic Leap is either brilliant or BS,” we take a deep dive into how Magic Leap came to be called one of tech’s most secretive startupsAnd Abovitz explains why job No. 1 for the startup is to “prove to everybody why we have a reason for being.”

In “I finally tried Magic Leap and I have mixed feelings,” we share impressions from our first hands-on with the Magic Leap One

The Magic Leap One is a standalone device with its own wearable computer and head-mounted display and is chasing the market for AR along with Microsoft, Apple and others. Here’s what you need to know.

Cost: $2,295 (but you may have to pay extra)

No, the Magic Leap One Creator Edition, the name of this first Magic Leap hardware system, isn’t cheap. The price of this standalone AR headset is well above any consumer VR on the market, including the HTC Vive Pro. The two-year-old Microsoft HoloLens costs even more, though, at $3,000.

For an extra $495, there’s a “Professional Development Edition” that includes an extra “hub cable” and a service called RapidReplace, “a resource designed to provide a replacement device within 24 hours.” It’s unclear what that means, but it sounds like a service to offer continual support in case of a headset breaking or malfunctioning. We don’t have a review unit here at CNET, but we got to look at the hardware at Magic Leap’s offices.

The headset will only be sold in the US to start, and only in certain areas of the US where Magic Leap can arrange complimentary setup and delivery.

It’s only available in six cities

The headset will be sold on, but you have to be in one of these cities: Chicago, Los Angeles, Miami, New York, San Francisco (Bay Area), and Seattle. Magic Leap says that “many more” cities will be available this fall, but this should indicate that the launch for the Magic Leap One is limited indeed. If you enter your area code on the site and delivery isn’t available, you’ll apparently be able to reserve a headset until a time when delivery someday makes it to your city.

White glove service is required for setup

The Magic Leap One Creator Edition will only be sold via a service called LiftOff, made in partnership with e-commerce startup Enjoy, started by former Apple retail chief Ron Johnson. The service will personally deliver and set up the device for you in-home, ensuring a perfect fit. That’s something we’ve never really seen before. And yes, this reconfirms that Magic Leap One isn’t a product for normal, everyday people yet.

You can’t use your glasses (prescription lenses sold separately)

If you need glasses, like I do, know that the Magic Leap One won’t fit over glasses at all, while most VR headsets and Microsoft HoloLens do. Magic Leap will sell prescription pop-in lenses at an additional cost. But if your prescription is really bad, you might just have to get contact lenses instead.Magic Leap One AR Headset is Out Now For $2,295

Included: Headset, clip-on PC, and controller

The Microsoft HoloLens is all contained in one visor headset. Magic Leap splits up its components: a lighter-weight pair of goggles is corded into a disc-shaped Nvidia-powered micro-PC running a Tegra X2 processor that clips onto your pants or into an over-the-shoulder strap. A one-handed wireless controller, similar to those shipped with VR headsets, has a trigger button, a shoulder button, a home button and a circular touchpad with a ring of LED lights, and it has haptic vibrating feedback.

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If you would have any questions or concerns, please leave your comments. I would be glad to explain in more details. Thank you so much for all your feedback and support!


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